Who We Are
Atplanta is a civic enterprise that offers sliding-scale, comprehensive gardening services while inspiring appreciation for locally-grown food.
Our mission is to make the process of growing food accessible to everyone - regardless of income or skill level. We install and maintain productive organic gardens and share knowledge, resources, and skills along the way, enabling people to continue without us!
We offer an alternative to global food production systems, which have done significant harm to both people and the planet. While not a complete substitute for grocery stores, our gardens empower individuals to reconnect with food as a meaningful process rather than a product.
We began in the summer of 2020, and we’re proudly run by Gabe Eisen, Azhar Khanmohamed, and Bria Goeller, three Emory graduates.
Co-founder and local food enthusiast, Azhar grew up in Texas but has spent a great deal of time in Atlanta thanks to his family ties. He's been experimenting in the civic enterprise world for the last 3 years with the Center for Civic Innovation and Emory’s social enterprise department.
Co-founder and real-life garden gnome, Gabe has lived in Atlanta his whole life. He had a reoccurring dream he could fly as a child. Gardening is the closest substitute he can find. In addition to dirt-digging with his mom since he was a wee lad, he has 3 years of formal farming experience.
An artist based in San Francisco, Bria is the team's designer and brand / web guru. She spent a good five years in Atlanta and misses it, Gabe, and Azhar every day. She video chats in, waters her plants, and taps away at her computer from afar. More of her stuff is here: briagoeller.com
What's a civic enterprise?
Some words from Wagenaar & van der Heijden:
"Social production and civic enterprise produce social goods (public services and products) in a democratic way (non-hierarchical, sustainable, responsive to local and individual needs). Thus, they form an alternative to the traditional social production system of democratic capitalism in which large centralized firms, largely insulated from democratic control, provide mass-produced goods to consumers with little or no voice in the production system." (2015, p. 126.)